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for samsung. mr. steel, if you would, just begin by giving us a snapshot of the samsung corporation. >> guest: so samsung is now the largest technology company in the world by sales. we cover all the way from components like semiconductor chips and flat panel displays all the way through to finished goods like home appliances, it'sing and smartphones -- televisions and smartphones. so you'll see a whole range of products at the booth where we're sewing pcs, audio systems, home appliances, televisions, the whole range. >> host: what is your position at samsung as executive vice president? for what are you responsible? >> guest: so i'm responsible for our corporate strategy in north america, covering the united states and canada, and then looking at all of our corporate strategies across -- [inaudible] so overseeing all the different product areas and how we put together strategies there, that's my responsibility. >> host: you spent quite a few years in korea, correct? >> guest: that's right. just over ten years. >> host: and why are you now in the states? >> guest: probably they got tired of m
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